Helpful Information

• Three Tips for Creating Your Own Independence Day
  July 4 is Independence Day here in the States, which, for most of us, entails the risk of losing: your fingers to cheap fireworks; your waistline to hot dogs; your liver. All of which, as a red-blooded American, I support wholeheartedly. But if you’re spending today celebrating the country’s independence, how about putting some attention on your own [...] […]
• How to Write an Ebook that Sells in 2009
  You’ll see one theme come up again and again on Copyblogger. If you want to create real revenue with your blog, you need to have something worthwhile to sell. Most sites are disappointed by the nickels and dimes that come in from advertising. If your site gets massive amounts of traffic, it can work, but if [...] […]
• Old-School Marketing No Longer Working? Blame Canada
  Canadians are a funny lot. They use strange words and spell with a U. They kiss cod. They enjoy being frozen solid nearly 8 months a year, and they call their money Loonies and Toonies. Don’t get me wrong; they’re nice people just the same. They’re nature lovers and humanitarians and they like things simple and [...] […]
• The Courage to be Wrong
  I used to think being “right” was a big deal. I had to say the right thing, dress the right way, know the right people, read the right books, live in the right neighborhood, go to the right school. It wasn’t because I wanted to, exactly, but because I thought it was a prerequisite for [...] […]
• The Future of Copyblogger
  What a wild three-and-a-half years, huh? Copyblogger started out as a way for me to demonstrate what I knew and could do in order to collaborate on new media projects with others. Now it’s the hub of a business enterprise that supports three families, two single guys, one single mom, and a host of domesticated animals. And we’re [...] […]
• Blogging is Dead (Again)
  Welp, it’s time once again to log out of WordPress and turn out the lights. Once again, blogging is dead. Seems at least once a year, a flurry of discussion erupts around the imminent demise of blogging. And then the rest of us shrug our shoulders, grab some coffee, and get back to creating content that further [...] […]
• Why Preaching to the Choir is a Good Thing
  “Hey man, spare some change?” Rain or shine, the professional panhandler works a busy corner every day in my neighborhood. He sets up shop right by the ATM, on the theory that people who have just withdrawn a hundred bucks are more likely to give him a dollar or two. The location is good, but prospecting [...] […]